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BMA appoints new chief executive and publishing group chairman
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     A City banker is taking over as chief executive of the BMA from January 2005 in one of two new appointments described as "highly significant" by the BMA抯 chairman, Mr James Johnson.

    Announcing the appointment of Tony Bourne as the new secretary and chief executive, Mr Johnson said the BMA was determined to build on its position as the foremost membership association for doctors in the United Kingdom.

    Mr Bourne, aged 50, currently works as a managing director of Hawkpoint, an independent corporate advisory firm, which he helped to found. The company was formed in 1999, after a management buyout from NatWest and the Royal Bank of Scotland.

    He had previously held posts at the Parabas bank as global head of equity and was a member of the bank抯 managing board. Before that he worked for the investment banking group Merrill Lynch.

    He replaces lawyer Jeremy Strachan, who is retiring at the end of the year after three years as the association抯 secretary.

    Mr Bourne has a number of directorships with charities. He has been a trustee with Scope, a charity for people with cerebral palsy, since March, where he has been heavily involved in the charity抯 work in developing links and awareness with business. He also holds a director post at the Southern Housing Group, which provides social housing. He is a disability champion at London First.

    The second key appointment by the BMA is of Dr Michael Chamberlain as part-time chairman of the BMJ Publishing Group, which Mr Johnson said was "an important source of income" for the BMA as well as a highly influential market leader.

    Dr Michael Chamberlain, 56, who has a doctorate in communications from Florida State University, was a founder editor and publisher of Marketing Week magazine and editor of Campaign, the advertising industry magazine. He has a 30 year career in publishing, and for the last 10 years he has been on the editorial board of the International Journal of Health Communications, published by the Taylor and Francis Group, which has headquarters in the United Kingdom and the United States.

    Most recently Dr Chamberlain was head of IBM抯 consultancy services for the media and entertainment industry in Europe.

    He said that he we was "delighted?to be joining the publishing group. "It not only boasts the leading medical publications in the world, but has also pioneered websites such as bmj.com and BestTreatments, which are leaders in their field," he said.

    . "One of the reasons for wanting to join is that its editorial standards are world beaters. I was attracted by the standing of the product, the passion of the people involved, and the brand values."

    He wants to help build the group抯 diverse publishing ventures, including print and online products, as well as reaching out to new audiences.

    "I抳e specialised for the last 10 years in new media, and I hope that experience will be useful. But I am a publisher at heart," he said.

    He抯 also keen to look into developing new areas such as telemedicine and more distance learning packages, including some for medical undergraduates.

    "My daughter has just graduated in medicine, and the way students are taught in medical school hasn抰 changed that much in 75 years," he said. He suggested that new technology could be used much more effectively to train students than it is now.

    Dr Chamberlain said he was keen to maintain the BMJ抯 editorial independence from the BMA. "I do think that there is a very good case for separating church and state," he said.

    "But I do think there are at least some areas that there should at least be discussion with the owners of the publication. I don抰 think there抯 any in the world that has absolute freedom."

    Dr Chamberlain succeeds Sir Anthony Grabham, who retires as chairman of the publishing group this month.

    Mr James Johnson, chairman of BMA Council, said Sir Anthony had been chairman of the publishing group during an astounding period of growth and success and "brought to the role an enormous business acumen which has also been reflected in his work establishing BMA Services."

    Sir Anthony began his close involvement with the BMA as deputy chairman of the association抯 consultants committee. "He emerged as a thrusting young man eager to take on the challenge of negotiating with government ministers over consultants?pay," said Mr Johnson.

    "Since then he has been a most distinguished chairman of many bodies including the consultants committee, joint consultants committee, BMA council, president of the BMA, and many other positions.

    "He remains an outstanding figure and richly deserving of the gold medal awarded by the BMA for his distinguished contribution to medical politics."(London Lynn Eaton)